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Ding Shield for Dealerships

Ding Shield and SmartShield® for Dealerships

When a customer buys a new vehicle they fall in love with their car. If they plan on keeping it for a few years, they're going to want to keep it like new as long as possible. They buy Ding Shield because of what the product will do for them.

Ding Shield delivers unlimited repairs of dings & dents; hail damage; windshield chips; as well as repairs to alloy wheels and bumpers with superior customer claims service.

Ding Shield delivers unlimited repairs of dings & dents; hail damage; windshield chips; as well as repairs to bumpers, interiors, and alloy wheels with superior customer claims service. With Ding Shield One, Ding Shield, Ding Shield Preferred, Ding Shield Drive, and SmartShield® plans, your customers can enjoy their ownership with the peace of mind of receiving quality repairs from highly skilled employee technicians with no out-of-pocket expense for the lifetime of their plan.

Our SmartShield® warranty offers Exterior Paint Coverage and Interior Fabric and Leather Coverage options, both of which proudly feature the line of protectant and restoration products from Armor All®.

Dent Wizard provides dealers with the resources and selling tools you need to help customers see the benefits of Ding Shield enabling your dealership to increase customer satisfaction and retention, F&I income and bolster CSI.

Ding Shield is available in terms up to 7 years and is both cancellable and transferable each plan is independently underwritten by a Best 'A+' rated insurance company and Dent Wizard provides 100% satisfaction and a Limited Lifetime Warranty.

Dent Wizard pioneered the PDR process and today it is the largest reconditioning company providing Certified SMART* Repairs serving thousands of dealers nationwide every day. Our team of 1,700 highly trained employee technicians repair over 4,000,000 vehicles a year.

Do You Really Know Who Is Handling Your Reputation?

*SMART Repairs – Small to Medium Area Repair Techniques

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We're ready to get your car looking great again.

All you have to do is contact us today or call 1-800-458-7072.

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Become a Ding Shield Dealer

Start the process today to become a Ding Shield Certified Seller and increase customer satisfaction and retention.


Support you can trust – Dent Wizard provides Ding Shield resources and supplies to its Dealers including brochures, contracts, registration cards, promotional sales tools, videos and other certification training collateral to help support the promotion of Ding Shield.

How It Works

Learn more about how your dealership can become a Ding Shield Certified seller.

Benefits To Your Dealership

Ding Shield provides your customers with peace of mind and is designed around retention to bring customers back into the dealership, which may result in additional service and sales opportunities. Learn More.